Course Objectives: - The course aims to give participants knowledge of various arts of public relations related to secretarial and operational work and developing their skills to the business efficiently, effectively and bring about positive change in directions the participants towards employment. Training Content:
- To achieve the objectives of the course contents were divided into seven training modules achieved each goal as a detailed and include several key themes as follows :
- The overall concept of public relations and its role in contemporary organizations.
- Basic skills in public relations.
- Knowledge of communication strategies with different groups Libyan.
- Acquisition of Arts and presentation skills and acquaintance on formal occasions.
- Using body language as a connection to others.
- Knowledge of the arts and skills of talking and listening and presentation.
- Direct contact methods: - Meetings - interviews and meetings - the visits.
- Criteria for success in public relations
- Public communication strategies of different groups: -
• Persuasive contact.
• Effective communication form.
• Obstacles of communication activity.
• Arts and presentation skills and acquaintance on formal occasions. Who Should Attend? - Managers and Staff working in public relations.
- Responsible for dealing with external parties and official dignitaries.
- Marketing managers and the Staff.
- Managers and executives. Program Duration
The course is carried out in three training days